(Virginia Beach, Va., November 20, 2014) – The Virginia Beach Convention & Visitors Bureau (CVB) has hired Todd Bertka, certified association sales executive, as the organization's next Vice President of Convention Sales and Marketing. In his new role, Bertka will oversee all aspects of the meeting and convention sales, sports marketing and convention services teams for the CVB. Originally from Cuyahoga Falls, Ohio, Bertka comes to Virginia Beach having most recently served as Vice President of Sales & Service with VisitGreenvilleSC. “I believe that Virginia Beach is poised to be rediscovered as an emerging destination that is a right fit for groups of all sizes and markets,” Bertka said. “From sports events, to conventions and meetings, Virginia Beach offers an accessible location and a beautiful backdrop to complement its high quality facilities and accommodations. This destination is sure to exceed our guests’ expectations.” Prior to joining the Greenville Convention & Visitors Bureau in 2009, Bertka served as Associate Director of Sales for the Nashville Convention & Visitors Bureau. His background also includes sales leadership roles within major destination marketing organizations including the Hawaii Convention & Visitors Bureau, Indianapolis Convention & Visitors Bureau and Walt Disney Parks and Resorts. "The Virginia Beach CVB has significant potential for growth ahead of us and we are thrilled to add Todd’s experience to our team,” Jim Ricketts, director of the Virginia Beach CVB, said. “The interview panel sought a candidate who could work with our many industry partners to lead the effort to considerably grow convention and tourism business in Virginia Beach and create greater economic prosperity for our community." Bertka is a graduate of the University of Akron and currently lives in Greenville, SC with his wife and their three children. He assumes the new position on November 25.